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SEO, Website Liz Kroft SEO, Website Liz Kroft

Get More Website Traffic: Optimize Your Images for Google

SEO isn’t just about keywords—your images could be hurting your rankings. If your website is slow, missing from Google Images, or failing to convert visitors, unoptimized images might be the culprit. The good news? Fixing image SEO is fast, easy, and a total game-changer. In this guide, we’ll break down how to resize, compress, and optimize your images so they load faster, rank higher, and drive more sales.

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Branding Liz Kroft Branding Liz Kroft

Do You Look Like Everyone Else? 5 Ways to Make Your Brand Stand Out.

Does your brand blend in with the competition? If everything about your branding—your logo, colors, and messaging—feels like a copy of what’s already out there, you’re making it easy for potential customers to scroll right past you. The good news? Standing out isn’t about being louder—it’s about being more intentional. In this guide, we’re breaking down five strategic ways to make your brand stand out, attract the right audience, and leave a lasting impression.

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Website Liz Kroft Website Liz Kroft

5 Simple Changes That Will Get More Website Leads

Is your website leaving conversions on the table? If your traffic is steady but sales feel stagnant, it might be time for a refresh. In this post, we’re breaking down 5 simple website updates that can dramatically increase website conversions—from optimizing your homepage to improving your SEO and calls to action. These small but impactful changes can help you drive more leads, boost sales, and create a better user experience. Ready to level up your website performance? Let’s dive in.

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Liz Kroft Liz Kroft

Why Black Friday and Cyber Monday Are Essential for Your Business Growth (+ 6-Week Checklist)

Black Friday and Cyber Monday are the biggest sales events of the year, offering businesses an incredible opportunity to boost revenue, attract new customers, and clear out inventory. Follow this 6-week step-by-step checklist to create a winning promotional campaign that drives sales and increases brand visibility—all while building long-term customer loyalty.

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Social Media, Google Business Liz Kroft Social Media, Google Business Liz Kroft

Why Your Google Business Profile Is More Important Than Your Instagram Right Now

Most businesses obsess over Instagram and Facebook, but your Google Business Profile is the real MVP of local marketing. It’s not a ‘set it and forget it’ kind of deal—it’s a dynamic tool that can drive real traffic and conversions when you keep it fresh. Here’s how to give it the attention it deserves.

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