The Landscape Company: Social Media Success Rooted in Community Engagement
Social Media Management
Project Overview
When The Landscape Company refreshed their brand they turned to us to ensure their social media presence was just as lush and inviting as their work. We aimed to enhance their portrayal as a premier provider of beautiful, functional landscapes.
Our objective was to sow the seeds of their new brand identity into a social media strategy that not only showcased their stunning landscapes and quality service but also rooted them deeper into the community fabric of Santa Cruz County.
Our Approach
We revamped their social media strategy to highlight their craftsmanship and long-standing community presence through:
Visual Storytelling: High-quality images showcasing their diverse projects.
Engagement Initiatives: Interactive posts featuring landscaping tips, client stories, and behind-the-scenes glimpses.
Consistent Brand Voice: Posts reinforced their values of trust and quality, enhancing their reputation as a trusted landscaping partner.
Results & Reflections
The new social media approach boosted engagement and increased their digital footprint, strengthening community connections and attracting more client inquiries.
This project underscored the impact of aligning digital presence with brand identity, driving engagement and reinforcing community trust through strategic social media management.