The Tree Service Company: Custom Website Development Services
Logo Design Guidance // Website Development // Copywriting // SEO // Blogging
Project Overview
The Tree Service Company was a brand-new business in need of a strong foundation for its digital presence. As a startup, they required guidance not just with their online presence but with shaping their overall brand identity. We collaborated closely with them to design and develop a website from scratch, provide strategic insights into their service offerings, and establish a solid SEO strategy. Within a week, we successfully delivered a full-fledged website that captured their vision and laid the groundwork for future growth.
Crafting 404 pages that bring a smile is one of our specialties. We believe even the smallest details, like a playful error page, should reflect your brand's personality and charm!
Process
Our process began with a comprehensive onboarding questionnaire to understand The Tree Service Company's business, services, and vision. We worked closely with their founder, ensuring that every aspect of their brand was effectively represented online. Our services extended to crafting copy, image selection, and ensuring a fully optimized, responsive, and mobile-friendly website.
Discovery & Strategy
We conducted an in-depth analysis of their industry and service offerings to refine their value proposition and positioning. Through research and discovery, we:
Clarified their service offerings to ensure their target audience had a clear understanding of their capabilities.
Worked with their logo designer to provide feedback that would lead to a visual identity that matched their brand's essence.
Created content that conveyed their services and value proposition effectively, ensuring consistency across the website.
Outcome
The outcome was a beautifully designed and fully functional website completed in under a week. The site is optimized for mobile responsiveness, ensuring potential clients have a seamless experience regardless of the device. We implemented SEO best practices on every page to ensure the site ranks competitively on search engines, and scheduled blog posts to assist with ongoing SEO efforts. This strategic content planning will help drive organic traffic, establish authority in the industry, and generate leads for the client.